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I'm new to the commercial insurance world and have learned cold calling will be apart of my life for some time.

I'm not afraid of the phone nor rejection so i think i have the first issue out of the way.

My problem is not knowing what to say. I've been searching online and reading books which contradict each other time and time again.

I've also been looking for maybe some sort of cold call training but everything ive come across seems more like trying to sell a product over the phone. I dont want to sell them anything over the phone.

Can anyone give some feedback as to what they find effective? Has anyone gone through training which they found effective?



Thanks!

Stormy
 
Is this Stormy the Rockstar? There are numerous threads in the forum on telemarketing and door to door cold calling that I've found to be useful. I've been trolling for a little while now, and absorbing a LOT of great actionable info. Great to see you on here, lets chat and compare whats working.
 
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I would say that you need to just go for it. Now trying to quote people you already frequent their business is a place to start. The more relaxed intro is best.
 
i would say that the best way to sell this kind of products is by phone .. and if you dont want to call there are many callcenters that make the phone calls for you.
 
I'm new to the commercial insurance world and have learned cold calling will be apart of my life for some time.

Cold calling is marginally effective, at best. Sort of like looking for a needle in a haystack, if you will.

Suggest you do some marketing. Flyer distribution, do some mail and email, buy some leads...

Really anything will be better.
 
Cold calling is marginally effective, at best. Sort of like looking for a needle in a haystack, if you will.

I've never been big on cold calling, but I think the results vary greatly in different parts of the country. Some people do very well with it.

It is pretty inexpensive way to get started if you are working on a tight budget. Probably not the most effective overall, but since you already have a phone line and you probably have the time, it's not a bad way to go.

Dan
 
Commercial cold calling / prospecting is not hard. Just visit some businesses, introduce yourself and ask if you could give them a second opinion on there insurance. You might be able to give them a better rate or more coverage for same price.
Also, if they decline your offer, visit them again in a few months and ask if anything has changed. Works for me!

Good luck!
 
I've found Ari Galper's program beneficial for cold calling. You can google him - you don't have to buy anything, just read the free stuff and you'll get the gist of it.
 
thanks for the feedback

i like the idea of asking if i can give a second opinion on their insurance.
 
Is this Stormy the Rockstar? There are numerous threads in the forum on telemarketing and door to door cold calling that I've found to be useful. I've been trolling for a little while now, and absorbing a LOT of great actionable info. Great to see you on here, lets chat and compare whats working.


rosencrantz?
 
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