[FONT="]BCBSTX Announces New Child-Only Coverage Policy[/FONT][FONT="]
[FONT="]Applies to: Consumer Markets[/FONT][/FONT]
[FONT="]Blue Cross and Blue Shield of Texas (BCBSTX) announces the launch of a new child-only health insurance policy: Blue Pathway[/FONT][FONT="]SM[/FONT][FONT="]. This new product will provide coverage for children age 1 through 18 when the child is the primary insured. Blue Pathway is designed to allow members to experience the many benefits of our health insurance products, such as comprehensive provider networks and outstanding customer service. This product also complies with the requirements of the Affordable Care Act. [/FONT]
[FONT="]Beginning on July 15, individuals interested in Blue Pathway can find complete information on our website at bcbstx.com/bluepathway, or they may also call Customer Service at 800-531-4456. The enrollment period will run July 15 through Sept. 15. The first effective date for this policy will be Aug. 1.[/FONT]
[FONT="]In addition, BCBSTX is committed to reducing administrative costs for this product. For this reason, Blue Pathway will be available primarily on a direct sale basis and applications will only be available from our website at bcbstx.com/bluepathway. Brokers may assist clients in applying for Blue Pathway as one of the health insurance options available to individual customers. However, BCBSTX does not provide commissions on the sale of Blue Pathway policies.[/FONT]
[FONT="]Blue Pathway provides a good balance between price and value when compared to other programs available in the market. Eligible applicants are not required to qualify medically for coverage. However, an applicant's medical history is considered when determining the premium rate and applicants with increased risk will receive a rate proportionate to the risk. For this reason, applicants should also consider options that they may qualify for through other state and federal programs, which may be at a lower cost.[/FONT]
[FONT="]Blue Pathway demonstrates BCBSTX's continued commitment to offering the broadest possible range of products for our members, while maintaining our strong financial position. As a mutual legal reserve company that is owned by our policyholders and not publicly traded, BCBSTX wants to maintain its presence in all segments of the individual insurance market—for adults, families, and when the primary policyholder is age 1 through 18. [/FONT]
[FONT="]For more information, please contact your account representative or the Individual Producer Service Unit at 800-531-4457.[/FONT]