Books to Read and learn about Insurance?

[Sason]

Anyone recommend any books for me to learn about the business before I am in the office this coming new year? Thank you!

 

[DHK]

Tons.

But we have no idea of what kind of insurance you're selling (P&C or L&H), what kind of office you'll be in, what kind of people you're working with, and how you help people.

 

[Sason]

P & C, an office of about 25, and will be in sales! Thank you!

 

[Chazm]

I'd check out sales books in general. I didn't check out any insurance books when I started but I listened to a lot of Brian Tracy.

 

[DHK]

For P&C (which I'm not in), I'd get books by Randy Schwantz, such as "How to Get Your Competition Fired Without Saying Anything Bad About Them".

Amazon product ASIN 0471703117

 

[PhilL]

Just search the phrase: "insurance selling education" or other variations. You will see many resources including 360training and an-insurance-agents-career among others.

 

[sshafran]

I compiled this list of 31 a while ago... it's truly in no particular order. If starting out... I'd probably start with Sell or be Sold.

I'd also add to the list - Deep Work by Cal Newport and Rest by Soojung-Kim Pang

1. Bill Cates - Get More Referrals Now!
   
   
2. Dan Kennedy - No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
   
   
3. Dan Kennedy - No B.S. Grassroots Marketing: The Ultimate No Holds Barred Take No Prisoner Guide to Growing Sales and Profits of Local Small Businesses
   
   
4. Dan Kennedy - No B.S. Guide to Marketing to Leading Edge Boomers & Seniors: The Ultimate No Holds Barred Take No Prisoners Roadmap to the Money
   
   
5. Dan Kennedy - No B.S. Guide to Maximum Referrals and Customer Retention
   
   
6. Dan Kennedy - No B.S. Marketing to the Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide to Getting Really Rich
   
   
7. Dan Kennedy - No B.S. Ruthless Management of People and Profits: No Holds Barred, Kick Butt, Take-No-Prisoners Guide to Really Getting Rich
   
   
8. Dan Kennedy - No B.S. Sales Success in The New Economy (NO BS)
   
   
9. Dan Kennedy - No B.S. Time Management for Entrepreneurs: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity
   
   
10. Dan Kennedy - No B.S. Trust Based Marketing: The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World
    
    
11. Dan Kennedy - No B.S. Wealth Attraction In The New Economy
    
    
12. Dan Kennedy - Ultimate Sales Letter
    
    
13. Darren Hardy - The Compound Effect
    
    
14. Darren Hardy - The Entrepreneur Roller Coaster: Why Now Is the Time to #JoinTheRide
    
    
15. David Sandler - You Can't Teach a Kid to Ride a Bike at a Seminar, 2nd Edition: Sandler Training's 7-Step System for Successful Selling
    
    
16. Gary Keller - The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results
    
    
17. George S. Clason - The Richest Man in Babylon
    
    
18. Grant Cardone - Be Obsessed or Be Average
    
    
19. Grant Cardone - Sell or Be Sold: How to Get Your Way in Business and in Life
    
    
20. Grant Cardone - The 10X Rule: The Only Difference Between Success and Failure
    
    
21. Grant Cardone - The Closer's Survival Guide
    
    
22. Lewis Howes - The School of Greatness: A Real-World Guide to Living Bigger, Loving Deeper, and Leaving a Legacy
    
    
23. Mark Roberge - The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
    
    
24. Michael E. Gerber - The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
    
    
25. Napoleon Hill - Think and Grow Rich
    
    
26. Robert Kiyosaki - Rich Dad Poor Dad: What The Rich Teach Their Kids About Money - That The Poor And Middle Class Do Not!
    
    
27. Ryan D'Agostino - Rich Like Them: My Door-to-Door Search for the Secrets of Wealth in America's Richest Neighborhoods
    
    
28. Sandy Botkin - Achieve Financial Freedom – Big Time!: Wealth-Building Secrets from Everyday Millionaires
    
    
29. Sandy Botkin - Lower Your Taxes - BIG TIME!
    
    
30. Thomas Freese - Secrets of Question-Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results
    
    
31. W. Chan Kim - Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

 

[InsCommentary]

www.WhenWordsCollideBook.com

 

[EugeneM]

Not insurance specific but applicable.

Wayne Dyer - power of intention Also How to be a No Limits Person (the audio sessions are killer)

Covey - 7 Habits of Highly Effective People

 

[OregonDave]

Read The Art of SEO by Eric Enge and Stephan Spencer. Heard them speak once, amazing technical SEO information.

Landing Page Conversion by Tim Ash

PPC Search Marketing: An Hour A Day by David Szetela

I personally know all three of these gentlemen and can tell you that they are the real deal and great mentors.