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I saw this article yesterday on the "Keyword Funnel" yesterday and thought I'd share it. If you're looking to expand the keywords you go after but still attract relevant prospects, working through the keyword funnel is a great way to unlock a whole new range of keywords to target (and I bet you can find some good ones that aren't too competitive, have search volume, and are relevant).
Give it a read...
How to Use Funnels to Understand Searcher Intent
-Aaron
Give it a read...
How to Use Funnels to Understand Searcher Intent
-Aaron