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Have you tried his recommendations yet? I've been reading some authors lately based on what was recommended on this forum and found Ari's stuff while I was researching.
His stuff's pretty 'revolutionary' IMO. e.g.
Don't ever start out with an introduction.
Don't act enthusiastic.
Throw away all scripts.
Don't ever ask questions that require yes/no answer.
Don't try to close for appointment.
Don't try to promote or pitch anything.
Never try to overcome objections etc.
Basically do everything opposite of what I've been taught.
Some crazy ideas.
Got a sample script of this idea?
I got a slight headache just trying to write one based on those recommendations.