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Remember though MA is a lot different than Med Supp
It's not always about the best benefits, Sometimes its network, Sometimes drug cost, Sometimes The prospect hates a company for some reason or another, Or only interested in what betty down the block has, A number of other factors as well
It's good to have a few of the top choices
I started with network and drug costs, and then worked out. I don't like having a ton of carriers. I do analysis of the carriers and plans before I contract with them.
In my opinion, that's why people chose to use me.. at least that's how I position myself.
If that means my 2 or so carriers don't fit their needs, I'm happy to refer them out to someone who has the plan they want.