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The most recent post reads as if Sam is offering these leads. Is this the case or has someone else found the holy grail?
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The most recent post reads as if Sam is offering these leads. Is this the case or has someone else found the holy grail?
If you look in the upper-right hand corner, the ad is clearly identified as a sponsored advertorial.
I've always loved these types of ads because they drive more readership as they look more like content.
However, they are known to irk some people as the ads at first glance look more like content than advertising.
If he can make such an irresistible message to get insurance leads, I wonder why he can't make his pitch to us as irresistible. It must not translate...haha.
Your right. The ad seems like Sam wrote when you initially look at it. I wonder what the paid advertising guidelines are?
Basically its an ad for IUL appointments even though it doesnt say that.
When an ad says a whole lot but never mentions the product being advertised red flags start to pop up in my mind... especially when it talks about six figure commissions while sitting in your underwear...
Or maybe a compromise like this
Sam: Hey check out this awesome program from Joe Bob. He is a great guy who is well known bla bla...... take it away Joe Bob.
Joe Bob: Thanks Sam it is always nice to work with you, how is the dog? Bla Bla..... I was talking to Dan Kennedy last night about nachos........
I think the advertorial is a great idea but this one needs a little help; for the benefit of the reader and the advertiser.