LMGInsurance
New Member
- 10
So, yesterday was my first day prospecting as an independent health and life agent. I focused yesterday on health although I plan to transition over into life sales since the health industry is slowly dwindling away. I did a mixture of premium and qualified leads and live transfers, as well as spent about two hours cold calling. I sold one health insurance policy. The sale was from a live transfer. I looked in my back office and the cost of the live transfer broke even with the commission so technically I didn't make any money yesterday. In fact, I lost money because I realized that my license in Maryland expired so I had to apply for a new license and pay the licensing fees for the deal to process. I'm in the process of setting up my website and social media accounts for my agency. I have outsourced this to a marketing company. Judging from what happened yesterday, I feel discouraged. So, I was wondering what marketing techniques have the largest ROI if you had to put them in order from largest ROI to lowest ROI. I started a list below in no particular order, feel free to add.
Please put in order from your personal experience. That way I can know where to focus my efforts.
Seminars
Aged Leads
Premium or Qualified Leads
Live Transfers
Cold Calling
Direct Mail Marketing
E-mail Marketing
Business Referral Partnerships
Client Referrals
Website Leads
Social Media Marketing
Community Service
Business Organizations (ie. Chamber of Commerce, BNI)
Local Marketing (ie. shopping cart signs, bus stop benches)
Affiliations (ie. Alumnae Networks, Fraternity/Sorority)
In-House Telemarketers
Door Knocking
Please tell me which ones have decent ROI on investment so I can develop my marketing plan so I can focus my efforts and not be running around willy-nilly
everywhere like I am now and wasting money and time. Your input is greatly appreciated.
Thank you.
Please put in order from your personal experience. That way I can know where to focus my efforts.
Seminars
Aged Leads
Premium or Qualified Leads
Live Transfers
Cold Calling
Direct Mail Marketing
E-mail Marketing
Business Referral Partnerships
Client Referrals
Website Leads
Social Media Marketing
Community Service
Business Organizations (ie. Chamber of Commerce, BNI)
Local Marketing (ie. shopping cart signs, bus stop benches)
Affiliations (ie. Alumnae Networks, Fraternity/Sorority)
In-House Telemarketers
Door Knocking
Please tell me which ones have decent ROI on investment so I can develop my marketing plan so I can focus my efforts and not be running around willy-nilly
![Goofy :goofy: :goofy:](/community/styles/default/xenforo/smilies/goofy.gif)
Thank you.