Stay in Touch with Your Clients!!!!!

[VaDwayne]

I received a letter yesterday that reminded me of how important it is to follow-up with your clients.

In 2004, I purchased a $250,000 30 year term policy on my wife and myself, online through an agent in Charlotte, N.C.( I wasn't an insurance agent then)

Yesterday, 7 years later, we get a letter in the mail asking for us to convert our current policies, or purchase more coverage. Why would this guy even remotely think that we would be interested, or have a sense of obligation to purchase from him. He has not even sent us a Christmas card or anything since we purchased the policies.

In his letter he writes:

1. "Your policy may, or may not be still in force", the carriers don't tell agents - how could he not know this? I felt like copying it and posting it for all agents to see.

FOLLOW-UP with your clients and create a sense of obligation for them to do business with you again. I no longer need to buy from someone else, but if I did, what would make me call this guy? NOTHING!!!!!

 

[m2788]

I need all the friends that I can get. I stay in touch with my clients. It is all about relationships and selling them Mark Rosenthal. I'm the product.

A lot of agents will sell them and never speak to them again and this is a big mistake.

 

[BTFuzz]

I need all the friends that I can get. I stay in touch with my clients. It is all about relationships and selling them Mark Rosenthal. I'm the product.

A lot of agents will sell them and never speak to them again and this is a big mistake.

Truer words were never spoken...

 

[WinoBlues]

I need all the friends that I can get. I stay in touch with my clients. It is all about relationships and selling them Mark Rosenthal. I'm the product.

A lot of agents will sell them and never speak to them again and this is a big mistake.

I love those guys. I will AOR every case I can, almost. The easiest people to sell Life Insurance to are people that own it. I keep AOR and policy information autherizations in my case. A good portion of the conversions I do every year are on other agents term.

 

[STIBROKER]

I have some that I wish I never had to talk to again.......

 

[NMFNMDRT]

If anything I have an over-stimulated client base. You'd be surprised how few lapses and persistency problems you have when the client knows that you call every 6 months regardless of the situation.

 

[myusername]

I will AOR every case I can, almost.

What does AOR mean? Is there a glossary on this site anywhere? Sorry, new, reading up, and learning.

Edit: Nevermind I Googled it... "Agent on Record"?

But still, is there a glossary thread I missed for all of the acronyms you all use?

 

[WinoBlues]

What does AOR mean? Is there a glossary on this site anywhere? Sorry, new, reading up, and learning.

Edit: Nevermind I Googled it...

Just in case.

Agent Of Record. If an agent does not keep in contact with their customers. I service them and ask if they would like for me to be their agent. They sign a note (AOR). Then they are mine. I do it a lot.

<post crossed with your edit.>

 

[myusername]

Thanks. I've only been looking into this industry for a couple of weeks. I have learned a lot so far by reading this forum. Thanks for all the great tips you guys share.

 

[Fisher]

They sign a note (AOR).

Lee, are those company-specific? I would think so, no?