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I bought in to check it out, its not trash, but it did have some drawbacks. And just to back up the previous posts, you really don't need to worry much about CRM until you have clients- your dollars are probably better spent marketing than investing in CRM with nothing to put in there.
I didn't do much with it and cancelled in a month or so. Its not a bad system and the training helped get me acquainted with everything. The mailers they use arent what I would have sent- "Message: 2011 Medicare Health Plan Update" headline. Designed to increase response by being slightly misleading, which isn't the way I wanted to start the relationship with my clients. You might as well cold call than call those things IMHO, but you do reach the people on the DNC list.
The people were good enough to work with and the canned stuff you get (website content) isnt bad. I personally pissed away some money with it, but I seem to be doing that a lot learning this biz indy from the start and wont put that on them. I don't knock the system completely, but it isn't the rainbow with a pot of gold at the end they make it out to be either.
My biggest problem with them was I didn't own my domain and was going to be tied into $100/mo (and them) forever if I built up the business around that site. They encourage you to promote your website all over, but if you leave they keep the traffic. I'm still a little miffed I dont have the domain name I came up with, it was better than the one I'm about to use on my costom built site.
If you are starting out and have the cash, it'll give you structure and some activity. As I learn more about things about SEO and the medicare biz, I realized I wouldn't have been happy with it long term.
As fare as buying it strictly for the CRM, there are better ways to do that. The biggest advantage I saw to their CRM was someone else putting in the data on the mailers. Other than that, there isn't anything on their CRM that was a standout, not that I used it much.
IMO, the advantage of the system is that it's structured enough for a newby to get in motion. If you've been doing this a while (I havent), I dont see that there is much advantage to going that route. The cost of the site/CRM wasn't where I pissed away money, though, it was the mailers. I had a very low response rate and gave it 8 weeks or so on a test. That will be area specific, I'm sure.
I didn't do much with it and cancelled in a month or so. Its not a bad system and the training helped get me acquainted with everything. The mailers they use arent what I would have sent- "Message: 2011 Medicare Health Plan Update" headline. Designed to increase response by being slightly misleading, which isn't the way I wanted to start the relationship with my clients. You might as well cold call than call those things IMHO, but you do reach the people on the DNC list.
The people were good enough to work with and the canned stuff you get (website content) isnt bad. I personally pissed away some money with it, but I seem to be doing that a lot learning this biz indy from the start and wont put that on them. I don't knock the system completely, but it isn't the rainbow with a pot of gold at the end they make it out to be either.
My biggest problem with them was I didn't own my domain and was going to be tied into $100/mo (and them) forever if I built up the business around that site. They encourage you to promote your website all over, but if you leave they keep the traffic. I'm still a little miffed I dont have the domain name I came up with, it was better than the one I'm about to use on my costom built site.
If you are starting out and have the cash, it'll give you structure and some activity. As I learn more about things about SEO and the medicare biz, I realized I wouldn't have been happy with it long term.
As fare as buying it strictly for the CRM, there are better ways to do that. The biggest advantage I saw to their CRM was someone else putting in the data on the mailers. Other than that, there isn't anything on their CRM that was a standout, not that I used it much.
IMO, the advantage of the system is that it's structured enough for a newby to get in motion. If you've been doing this a while (I havent), I dont see that there is much advantage to going that route. The cost of the site/CRM wasn't where I pissed away money, though, it was the mailers. I had a very low response rate and gave it 8 weeks or so on a test. That will be area specific, I'm sure.