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This post is going to ruffle some feathers. (the feathers of those selling the leads) Every forum I participate on, every agent I meet asks about internet leads. Every group of agents I have ever met comes to the same conclusion: they are no good. (Here come the comments, they'll be nasty I am sure)
To start, I have personally spent $15,000 on internet leads.
Internet leads are no good for 98% of the 1000's of agents I have interacted with over the course of my career (12 years). Literally 2% of the 1000's of agents I have met have been able to make them work. When I find those agents, I am amazed.
Consider:
ROI
Retention
Type of Risk.
LR vs Profit. (Bonus ability)
Conversion ratio
Cost
Ability to network without the need of Purchasing leads.
Other ways to generate leads without purchasing Internet leads. (Millions of ways.
Regards,
Shawn M. Walker
Agent consultant
To start, I have personally spent $15,000 on internet leads.
Internet leads are no good for 98% of the 1000's of agents I have interacted with over the course of my career (12 years). Literally 2% of the 1000's of agents I have met have been able to make them work. When I find those agents, I am amazed.
Consider:
ROI
Retention
Type of Risk.
LR vs Profit. (Bonus ability)
Conversion ratio
Cost
Ability to network without the need of Purchasing leads.
Other ways to generate leads without purchasing Internet leads. (Millions of ways.
Regards,
Shawn M. Walker
Agent consultant