I_C_BROKE_PPL
New Member
- 7
So what follow up are you guys doing for your not sold direct mail leads?
So not getting a direct mail lead on the phone or not getting them at the door is nothing new.....
I am new to the insurance industry but sales is sales and follow up should be the same. In my past sales job I would try calling at different times, drop a postcard after my 1st call, and then continue mailing a post card every 2 weeks for the first 6 weeks then once a month afterwards. Drive-by (door knocking) I would leave a door hanger after every visit (minimum 3 visits). It worked for me. I have been also told to use delivery notifications for no shows on appointments on these direct mail leads.... so that being said, would this follow-up plan work for this industry?
It's seems like some agents are trying to avoid letting these not sold leads know this is an insurance sales call, so what follow up works for you agents that fall into that category?
Would love to hear from guys that have actually tried door hangers, post cards, delivery notes, etc. for follow up on not sold direct mail leads and if it worked for them and if they had to tweak anything.
So not getting a direct mail lead on the phone or not getting them at the door is nothing new.....
I am new to the insurance industry but sales is sales and follow up should be the same. In my past sales job I would try calling at different times, drop a postcard after my 1st call, and then continue mailing a post card every 2 weeks for the first 6 weeks then once a month afterwards. Drive-by (door knocking) I would leave a door hanger after every visit (minimum 3 visits). It worked for me. I have been also told to use delivery notifications for no shows on appointments on these direct mail leads.... so that being said, would this follow-up plan work for this industry?
It's seems like some agents are trying to avoid letting these not sold leads know this is an insurance sales call, so what follow up works for you agents that fall into that category?
Would love to hear from guys that have actually tried door hangers, post cards, delivery notes, etc. for follow up on not sold direct mail leads and if it worked for them and if they had to tweak anything.