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Is anyone here familiar with JM Marketing? JM Marketing Benefits
They market insurance and financial services to government employee unions and other groups and agencies. I've talked to at least one other marketing org. who does similarly. They get the endorsement of the union or association and then market to the individual members.
With the federal employees it seems that a big emphasis is "helping them understand their benefits" which reportedly the feds don't do a very good job of. Then recommendations are made based on that.
Is anyone familiar with this market in general? It appears to be similar to worksite in some respects but with more of a focus on this niche.
They market insurance and financial services to government employee unions and other groups and agencies. I've talked to at least one other marketing org. who does similarly. They get the endorsement of the union or association and then market to the individual members.
With the federal employees it seems that a big emphasis is "helping them understand their benefits" which reportedly the feds don't do a very good job of. Then recommendations are made based on that.
Is anyone familiar with this market in general? It appears to be similar to worksite in some respects but with more of a focus on this niche.