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Does anyone know of a tool or website that I can use to narrow down the zip codes I am mailing?
Thanks.
Thanks.
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ZIPskinny - Get the Skinny on that ZIP (demographics by ZIP Code) . Many other ways to do this. Google is your friend.
I'll never do a 0-50k mailer again. I bet 1/2 the mail cards were 0-10k and dead broke.
That's been my experience with the fixed cost leads I'm using. Majority 0-8K income and about 1/3 are 79-85 yrs old (even had some in 90's) and as you said, dead broke. It is what it is I guess, just filter through them and try to find some with interest
Newby I've had an agent tell me they've used your leads with the same low income problem. But then again they're not your leads as they're done by lead connections. The problem with fixed cost leads they must be mailed to 0-50k to get the economical returns needed to charge $28. Unfortunately many people in the 0-15k group love free things and love to mail cards in they know nothing about thus you get a lot of people who just don't have the money to buy.