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Laziness isn't always the culprit. This profession has many layers of bulls#$t to it and it is so damn easy to start off on the wrong foot. Whether you're straight out of college, have only done retail, or like most have had a 9-5 job....you are basically in the land of Oz when you jump into the FE market. And it' true that most people do just JUMP right in.
Most common exposure? Craigslist, and we all know what kind of BS you are being taught/told when you learn that way. If you survive that and still want to try this out you have the internet and it is full of so much info it's overwhelming. You tend to focus very much on the lead aspect which in turn is just money down the drain for most rookie agents.
When the reality of FE hits you it's over. You aren't lazy, you just had a long time where you thought it was one thing and the truth is something else entirely. You start off with thoughts of 250k/yr and unlimited "free" leads to finding your own super awesome lead source and hoping for 100k/yr. Then you find out that is a pipe dream and you have to invest a ton in leads, set your own appointments, start to run out of cash fast, and then have a lousy close ratio because you never got proper training.
Then you are reading threads about door knocking because it's gotten to that point, but by that time you've decided it's just not for you and you're off to find another 9-5 "secure" job.
That is what happens to a ton of new agents, and I don't think it's fair to call them lazy. Really it's more like shell shock and the realization that what FE is and what you thought FE was are 2 different things. So you move on.
IMO a lazy agent is one that knows this business, knows how to make money, knows exactly what to do, yet just doesn't. They do $5,000 in AP one week and then are lazy for the next 2 weeks and do nothing.
Most common exposure? Craigslist, and we all know what kind of BS you are being taught/told when you learn that way. If you survive that and still want to try this out you have the internet and it is full of so much info it's overwhelming. You tend to focus very much on the lead aspect which in turn is just money down the drain for most rookie agents.
When the reality of FE hits you it's over. You aren't lazy, you just had a long time where you thought it was one thing and the truth is something else entirely. You start off with thoughts of 250k/yr and unlimited "free" leads to finding your own super awesome lead source and hoping for 100k/yr. Then you find out that is a pipe dream and you have to invest a ton in leads, set your own appointments, start to run out of cash fast, and then have a lousy close ratio because you never got proper training.
Then you are reading threads about door knocking because it's gotten to that point, but by that time you've decided it's just not for you and you're off to find another 9-5 "secure" job.
That is what happens to a ton of new agents, and I don't think it's fair to call them lazy. Really it's more like shell shock and the realization that what FE is and what you thought FE was are 2 different things. So you move on.
IMO a lazy agent is one that knows this business, knows how to make money, knows exactly what to do, yet just doesn't. They do $5,000 in AP one week and then are lazy for the next 2 weeks and do nothing.